Women Changing the Sneaker Game

Today I read an article from Highsnobiety titled “Why Do Women’s Sneaker Options Suck so Much?” I too ask myself that on the daily; as well as other questions raised by the author such as: “how many women collectors can you name? How many women’s signature lines?” It’s a small number, but they’re definitely out there. While I agree that having to sometimes order sneakers in the smallest men’s size or the largest kids’ size isn’t exactly ideal, I couldn’t help but think that we are currently in the middle of a big change within the sneaker industry. Instead of complaining about the lack of selection of women’s sneakers, I wanted to shed some light on how much the market catering to female sneakerheads has actually grown.


Photo taken from

Six years ago, news broke out about the first ever female Jordan collaboration. In 2010, Vashtie Kola announced that she reimagined the classic Air Jordan 2 with a new colorway- making her the first female to design a Jordan. Vashtie, as well as illustrator Sophia Chang, have also recently collaborated on collections with Puma, as it is one of the few mainstream athletic brands that really encourages female empowerment. In 2014, Puma named Rihanna the brand’s new women’s creative director and since then has released Creepers and Trainers for women in more than 10 colorways combined. Even on a smaller scale, we have Caroll Lynn, the current women’s footwear designer for Filling Pieces.


Photo taken from

Again, these are only a few examples and it’s obviously not going to happen over night, but thankfully we have women like Vashtie and Caroll Lynn breaking into the boy’s club to provide us with a broader sneaker assortment that doesn’t include the dreaded sneaker wedge.




With Basel week creeping up on us, our magical city of Miami will be jam-packed with tons of exhibitions, artist lectures, and of course, PARTIES. This year, I have filtered out the best events once again to curate a guide for the crazy week we have ahead and the events leading up to it. From a documentary screening to a concert series and even a couple parties hosted by yours truly, the events from the guide below are ones you wont want to miss! TRUST ME. So start RSVPing and group chat the homies to finalize your schedule, but keep checking back here for updates as I will be adding more to the Norma Now Art Basel 2015 Guide as we go!!


GG’S OCEAN IN THE OCEAN: Stay woke on the effects of climate change and attend the first night of Miami artist GG‘s micro-art exhibition “Ocean In the Ocean” at the adidas SoBe location with tunes by DJ Murkem and NALA | 226 8th ST Miami Beach, FL 33139 | 6PM – 10PM | Exhibition runs Nov. 28th – Dec. 5th


LOVE BELOW : Get down with Miami’s best underground party – where dancing is key and its all about the music. This edition, we welcome Miami’s newest record label REAR VIEW for their label launch. Good vibes & good music, promise you will not stop dancing! | Live Performance by: Kodiak Fur | DJ Sets by DZA, Jun-ill, Pazmal, LENGTH, Louie Arson, The Gamma Bot, Tha Yellow R Kel, Telescope Thieves | FREE | Free drinks for girls before 12AM | 10PM | The Electric Pickle 2826 N Miami Ave, Miami, FL 33127

STYLE MAFIA x Oxydo Basel Lab: Get down with DJ Coco Hara, sip on complimentary cocktails and ‘become one’ with fashion and art at Basel Lab’s opening night where Style Mafia and Italian eyewear brand Oxydo will present an interactive experience with a series of camouflaging pods | 7PM – 10PM | 2324 NW 5th AVE Miami, FL 33127 | Special Guest TBA | Basel Lab runs Dec. 1 – Dec. 6 | RSVP@STYLEMAFIA.US

BASEL BASE CAMP: Art Basel Base Camp, allows our guests to regroup with their friends, refresh at our cooling stations, and recollect themselves at our facilities. Complete with charging stations, information booths, and tons of free giveaways, Art Basel Base Camp provides a captivating home base while bouncing between Basel events | 4PM – 12PM EVERY DAY of The Week  | FAME Studios 46 NW 36th St | FREE

RUM & BASS: Walshy Fire presents Rum & Bass at Coyo Taco with Corey Chase and Silent Addy! | 2300 NW 2nd AVE Miami, FL 33127

BASEMENT’S 1 YR ANNIV: Basement celebrates their first birthday with a party hosted by Silencio, Paper Magazine, A Hotel Life & One Management | Sounds provided by Seth Troxler, Nicolas Matar, Orazio Rispo, and more DJs! | 11PM | Edition Hotel 2901 Collins AVE | RSVP:



SNEAKERHEADZ: Join McDonald’s, Complex and the Peachfuzz fam at D-Koncept for some complimentary cocktails, the screening of the documentary SNEAKERHEADZ and music by Pase Rock | 7PM – 10PM | 2085 NW 2nd AVE Miami, FL 33127 | 21+ RSVP: 

BUILDING REALITY: WeWork presents Building Reality, an evening of conversations moderated by Eric Shriner (Director of The Andy Warhol Museum) with artists such as Miami’s own Jen Stark, FriendsWithYou Art Collective, BHQFU’s President Seth Cameron, and other magic makers of the industry | 5:30PM – 7PM | 350 Lincoln Road TONE TO TRANSFER: wetransfer and G-Star Raw presents Tone to Transfer Art Basel featuring Greg Lamarche and Jasmine Solano for some awesome art and music vibes | 7PM – 10PM | Brisky Gallery 130 NW 24 ST Miami, FL 33127 | RSVP:

UPTOWN UNCORCKED: Lexus is hooking you up with free food and wine tasting featuring some of Miami’s hottest chefs: Chef Amari Jones & Chef Irie. And in the spirit of Art Basel, you can enjoy some art by: King Saladeen, Aaron Maybin, & Desmond Mason. | 7PM – 10PM | Hype Studios 255 NW 25 ST Miami, FL 33127

DUBWISE: Vibe at Coyo Taco with Yaadcore (Jamaica) and Trippy-I (Virgin Island) | 2300 NW 2nd AVE Miami, FL 33127

THE 12 EXPERIENCE: Presented by oddblueroses with music and art exhibition by The 12 | 2401 NW 5 AVE Miami, FL

WE LIT WEDNESDAYS: UNO from Umbrella hosts We Lit Wednesdays with special sets from 40 Oz Van, DJ Entice, DJ Junior, Ham Made, and Sean Bang! Including a special appearance by Relax Rekords and a meet & greet with Damaris Lopez | FREE | 60 NE 11 ST Miami, FL 33132 | RSVP:



NIGHT SHOW: Norma Now x AO! x CA$HAVELI bring you Night Show with performances and sets by Post Malone, Mannie Fresh, Just Dimy, Kitty Cash, LTENGHT, Jun-iLL, and some other very special guests! | 11PM – 5AM | Libertine 34 NE 11 ST Miami, FL 33132 | TIX: 

NATUREL IN THE PAINT: Naturel x GreenLabel present Naturel In The Paint with performance by GoldLink, Austin Millz, and special guests! | 10PM – 1AM | 21+ Only | Private Key 567 NW 27 ST, Wynwood | RSVP:

LIFE AND DEATH: III Points and Plot present Life and Death for Day 1 of III Points’ 3rd annual Art Basel Concert Series at Mana Wynwood. House and tehcno vibes will be provided by DJs and producers such as Thugfucker, Tale of Us, and special guest Richie Hawtin | 318 NW 23rd ST Miami, FL 33127 | TIX:

WE FOR REAL: WeWork presents We For Real, a house party to honor the panelists from Building Reality and to celebrate FriendsWithYou’s “Light Spirit,” a virtual reality experience made in collaboration with New Tropics. Dance to tunes provided by DZA and Arthur Baker while you enjoy some complimentary cocktails and beer provided by Absolute Elyx and Peroni | 8PM – 1AM | 350 Lincoln Road | RSVP:

OTHER SIDE OF THE BRIDGE: Come check out “Other Side of the Bridge: A Collection of Miami Street Photography” at the 8&9 Showroom with music by DJ Jimbo Slice. Photography by: Darryl Omar, Derick G, Esdras PhotoTea Thelusma, Jon J, Jonny Walker, Misstakes, and Smith D! | 7PM – 10PM | 7814 NE 4 CT Miami, FL 33138

DJ MUSTARD: The award winning landmark destination E11EVEN MIAMI will play host once again to some of Art Basel’s best after parties and afterhours events | 11PM | E11EVEN MIAM 9 NE 11th St, Miami, FL 33130 

#WELLCURATED: Your Friday afternoon hang is at the Shaker with our West Coast pals Nick Monaco and more. Art will adorn the backyard + pop-up’s by Kri Marino and Modern Vice | 12-6PM | FREEHAND Miami 2727 Indian Creek Dr, Miami Beach, FL 33140 | FREE 

DFM X MAMA: The dFm and MAMA Gallery present installation works by Nick Thomm, performative works from Nana Ghana, Lisa Solberg, and Double Diamond Sun Body. Tunes provided by Sophie and Heron Preston | 8PM – 1AM | The Surf Lodge 1500 Collins AVE Miami, FL

#BAEGOALS: Spend your night with baes Blake Newton, Hanna Ali, Natalie Chin, Erika Money, enjoy some art and live painting by Kaylin Garcia, and nail art by Krocaine. Tunes provided by SydneyLove and FWAYG | 7PM – 11PM | 2401 NW 5 AVE Miami, FL 33127 | RSVP:

DOPE BASEL: Dope Entertainent presents Father and more TBA for Day 1 of dope basel | The Hangar 305 |


PEACH FUZZ PRESENTS: Official Miami Launch Party for “Rap Tees: A Collection of Hip-Hop T-Shirts 1980-1999″ | BOWL: DJ Brett Sylvia | 11PM | The Basement at The Edition Hotel 2901 Collins Ave | FREE | RSVP:

DIEM POP-UP: Come party with your girl as I host a Diem pop-up with Sean Bang and DJ Smokey on the boards at Opera Gallery Miami | 2PM – 9PM | 30 NE 39 ST Miami, FL 33137

JAMIE XX: On the back of his critically acclaimed debut album In Colour, Jamie xx comes back to Miami for his first show here on the In Colour  to co-headline Friday of Basel with the genius producer Four Tet | 10PM | Mana Wynwood 318 NW 23rd St. Miami,  FL 33127 | TIX:

NAKID MAGAZINE: Nakid Magazine invades Art Basel 2015 in Miami! Come celebrate the ISSUE III: FALL 2015 release starring cover artist JEN STARK and our Special Edition Dual-Cover Designs! | 10PM | Libertine Miami 34 NE 11th St, Miami, FL 33132 |

NYC’s No.8 BASEL TAKE OVER: DJs: Formerly ERock + Mike Deuce | 11PM | Rec Room 1690 Collins Ave, Miami Beach, FL 33139 | FREE 

BASEL BURGER: Witness “the art of hamburger making” at Basel Burger where there will be live murals by Rob Regis, Paper Frank and Marlon Preuss, as well as live music by Sel. 6 and Gvintvge | 1PM – 5PM | Cheeseburger Baby 1505 Washington AVE Miami Beach, FL 33139

THE GO:OD AM TOUR: Mac Miller makes a stop in Miami while on tour with EarthGang, Michael Christmas, and Choo Jackson! | Fillmore 1700 Washington AVE, Miami Beach, FL 33139

FOUND IN THE RIVER: Found In The River is a collective of artists, musicians, fashioners, and MADE members representing different components of The Miami River. From budding high school students to internationally acclaimed muralists, Found In The River is a platform for all creative communites to explore, exhibit, learn, and create on new levels | 7 PM | MADE at The Citadel 8325 NE 2nd Ave, Miami, FL 33138 | ENTRY base on donation. 

DOPE BASEL: Dope Entertainent presents SpaceGhostPurrp and more TBA for Day 2 of dope basel | The Hangar 305 |

SOULECTION TAKEOVER: Get down with Joey Kay, Sosupersam, and The Whooligan at Coyo Taco | 2300 NW 2nd AVE Miami, FL 33127

K-PAX: Join Metro Boomin and special guests out on the rooftoop at Gale South Beach for the launch event to showcase the collaboration between PAX + K-HOLE! | 5PM – 8PM | 1690 Collins AVE Miami Beach, FL 33139 | RSVP:



A$AP ROCKY x KAYTRANADA x STWO: The III Points Festival alum has been on the rise with his incredible production and live sets that bridge the gap between the dance world and hip hop. Join us as we rage the night with one of Art Basel’s most exciting line-ups for this III Points x Tidal Wave event | 10PM | Mana Wynwood 318 NW 23rd St. Miami,  FL 33127 | TIX:

CORONA’S ELECTRIC BEACH: Corona’s Electric Beach is going to be hitting the Miami Art Week with special DJ performances and better yet, a live Art installation. While Corona brings in the ambient colors of music & art, this epic pool party will be one to remember! | Featuring Music By: Craze, Ape Drums, Astronomar, & TJ Mizell | LIVE Art Installtion By: DASIC | 3PM | 1020 Ocean Dr, Miami Beach, FL 33139 | FREE w/ RSVP(21+)

DOPE BASEL: Dope Entertainent presents Robb Bank$ with IndigoChildRick, wifisfuneral, and more TBA for Day 3 of dope basel | The Hangar 305 |

H<3RT B453L: Hit up Sneak Attack for a night full of art by some of the dopest out there like Claw Money and Distorted to name a couple, plus live sets by Brian Breach, FTLiens, 2DOPEBOYZ, and other DJs | 2519 NE 2nd AVE Miami, FL 33137 | RSVP: HEARTB453L@GMAIL.COM

SLICK RICK: Join us for some Art Basel craziness! Slick Rick will be gracing us with a performance | 10PM | BlackBird Ordinary 729 SW 1st Ave, Miami, FL 33130 | FREE

PEANUT BUTTER WOLF & FRIENDS: DJ’s PB Wolf, Ynot, & Viviana Hosted by Soarse | 5PM | Wood Tavern 2531 NW 2nd Ave, Miami, FL 33127 | FREE

MISTER LEE’S SHANGRI-LA: LA-based artist Lisa Solberg will debut her latest concept, Mister Lee’s Shangri-La, an exotic dance club sheltered inside an exotic greenhouse. The instillation will take place during the Art Basel Miami Closing Party at the Soho Beach House | 10PM – 4AM | 4385 Collins AVE



LAZY SUNDAY: The Standards Annual Art Basel Sunday BBQ. This year, music will be provided by Brendan Fallin | 12PM | The Standard 40 Island Ave, Miami Beach, FL 33139 | RSVP required to

WHO’S WHO & UNKNWN: Basement Basel DANCE with: Flat White (Virgil Abloh) BOWL with: DJ Legato DJ Papo | 11PM | The Basement at The Edition Hotel 2901 Collins Ave | FREE | RSVP:

HARD2LEAVE: Blocks from Wynwood in the heart of downtown, Team No Sleep takes the party to an entirely new level with a whirlwind of DJs, live performances and five-star hospitality | 11PM | E11EVEN MIAM 9 NE 11th St, Miami, FL 33130  

COYO BASEL: The north meets the south as Nickodemus (NYC), DJ Moma (NYC), and Erick Paredes (Toronto) fill up Coyo Taco with good vibes and sounds | 2300 NW 2nd AVE Miami, FL 33127

DOPE BASEL: Dope Entertainent presents Denzel Curry and more TBA for the last day of dope basel | The Hangar 305 |

40OZ BOUNCE MIA: Sundaze x 40oz Bounce present Bounce Miami | 6PM – 12AM | FREE | Sidebar 337 SW 8 ST Miami, FL 33130 | RSVP:


40s & Shorties x The Hundreds

40s & Shorties x The Hundreds

Two prominent streetwear labels, The Hundreds and 40s & Shorties, have teamed up and released an exclusive collaboration to commemorate the LA streets where it all started, Farifax and Rosewood. This dope capsule collection will be comprised of socks and tees featuring signature graphics unique to each brand- Bobby Hundreds’ DeLorean and 40s & Shorties’ Ice Cream Truck. Although I’ve only visited Cali a couple times, it was obvious that streets such as Fairfax and La Brea are unlike any other, they straight up ooze with culture- particularly the street/skatewear culture as they’re home to stores such as Stüssy and Supreme. Peep the lookbook below and start thinking about what you want to cop as the collection drops online, at The Hundreds flagships, and other select retailers Friday, June 26th.

A Pintrill Valentine

A Pintrill Valentine

Still haven’t purchased a Valentine’s Day gift for bae? Then visit Pintrill’s site right now. With the recent release of its “True Love” collaboration with French artist Trysa, and the re-stock of the “BAE” pin, Pintrill has got you covered this year.


Pintrill is a streetwear accessory brand that was established just last year out of Brooklyn. Heavily influenced by New York City and the surrounding pop culture, the guys over at Pintrill are constantly designing multiple collections of pins that range from your favorite Emojis to popular song lyrics and collaborate with musicians and artists such as Theophilus London and Naomi Otsu- so if you don’t know, now you know.

As a fashion accessory that can be worn by anyone and with only a limited quantity produced and sold, these statement pins are v rare and sure to “elevate your style” as intended.




Converse x Andy Warhol Spring ’15

Converse x Andy Warhol Spring ’15

Last week Agenda hit NYC and it left me reminiscing about last summer when I went to the tradeshow with the Gearbottle homies. Hopping from booth to booth to network with various brands and cover their new collections and collaborations isn’t too bad when you can sip on some liq and snap pics with rappers such as Waka and Gunplay. While I was there I visited the Converse booth and was fortunate enough to get an early look at their Andy Warhol collaboration. About half a year later it will finally be available for purchase online and at select retailers starting February 7th.

The Andy Warhol Chuck Taylor All Star collection features an array of graphic tees and the classic sneaker in both high- and low-top silhouettes. Each piece highlights some of Warhol’s most unique and celebrated art work. Best of all, the collection ranges from $35-$90 and a portion of the proceeds goes towards The Andy Warhol Foundation.

I’m not diggin’ the sneaker wedges, but overall the collection is pretty dope. Keep an eye open on the Converse site to browse and cop the collection next month. In the mean time, check out some of my favorite items below.

andy-warhol-converse-chuck-taylor-all-star-collection-01-630x420 andy-warhol-converse-chuck-taylor-all-star-collection-04 andy-warhol-converse-chuck-taylor-all-star-collection-13-630x419


Rihanna for Puma


Recent news has broken out regarding pop sensation Rihanna working closely with one of the world’s top leading activewear brands. The infamous bad gal has signed a multiyear partnership with Puma naming her as the brand’s new women’s creative director. Additionally, the 2014 CFDA’s Fashion Icon winner will serve as the brand’s global ambassador alongside Jamaican sprinter Usain Bolt.

During her first creative session over at Puma’s headquarters in Germany last Monday night, Riri had some time to sit down with WWD and made it clear that she will be heavily involved with everything just as she was with MAC- “from creating packaging to going through textures.”

Regardless if you’re a fan of hers or not, you must admit the girl knows how to assemble a perfectly balanced sporty and posh outfit. I’m excited to see her bold designs and how she’s going to make Puma relevant again in 2015.


WELL, so we are all currently on the craze for the new H&M collection with Alexander Wang. California-born turned NY-resident, Wang currently designs for his own collections as well as serves as Creative Director of Balenciaga. I’m a self-proclaimed tomboy and Wang’s simplistic high-quality designs and fabric are right up my alley of relaxed fit with that designer touch.


I’m very much against designer collaborations with large retailers. From the Phillip Lim Target collection (i do have the purses though!) to the Versace H&M release from a few years ago, these short-term lower-quality releases are exposed to the masses and in a city as big as Miami end up on the backs of every other “fashionable” person in the scene. Thats where I’ve been apprehensive to news and coverage on the current A Wang release as well as keeping up with the details.

But…with the release dropping in a few hours I’ve found myself looking at all the pieces, making my choices and … planning with my friends to race to the nearest mall to achieve success in some highly planned purchases. Check out my picks below for my favorite items and if you’re on the search for these items…good luck!

You’re gonna need it.

  • Windproof Jacket, $199
    • T-Shirt Dress, $59.95
    • Top with Perforated Pattern, $149
    • Leather Bag, $199
    • Reflective Leggings, $59.95
    • Sports Bra Medium Support, $34.95
    • Fitted Dress, $99
    • Shorts with Liner Tights, $99
    • Jacquard-Knit Sports Tights, $59.95